Branding and food packaging design for an Italian independent company who uses ethical and organic values to produce contemporary food products. The idea behind the packaging design is to reflect the bare and organic quality of the brand through simple illustration and integrate it with modern design and typography using eco-friendly and recycled Eco-Kraft paper.
Annie Yoga Studio
My client was interested in the idea of microcosm and macrocosm, the universe reflected in the individual. Finding patterns and relationships between the body, our surroundings and the world we inhabit. The concept behind the branding is based on the Vitruvian Man by Leonardo da Vinci, sacred geometry and the vibration of sound, the primordial sound, the life source.
The East India Company
Mark Lawson Bell Studio
Contents page for a history book for The East India Company. The inspiration behind the design was taken from the company’s trading and navigation systems. I have used the solar system grid to illustrate the timeline and coordinates for chapters and page numbers.
The Jan Krugier Collection
Brand identity and printed marketing collaterals for A Dialogue Through Art: Works from the Jan Krugier Collection, a series of dedicated Christie’s sales in New York followed by London in November 2013.
The Bergman Collection
Identity design for Christie’s Post-War & Contemporary sale in New York, Rockefeller Centre. I was in charge of designing the identity and sub- identities, box set and catalogues for Christie’s biggest sale of the year.
Email design & build
Design and build of Christie's marketing external assets communicated via email for high value auctions.
The principles of kinetic typography
Printed publication that analyses the principles of kinetic typography. I have used a series of carefully considered images to help to convey different principles of kinetic type such as blur, depth of field and sequence. All of the image based title sequences illustrated throughout the book uses words that describe the passing of time, which keeps a consistent theme throughout the project.
London Social Structure
London Social Structure is a newspaper publication about London social groups for an assignment entitled Structure and the City. The publication covers four main areas of London, Soho for West, Camden Town for North, Brixton for South and Brick Lane for East. I have researched the historical background to gain an understanding of the evolution of the neighbourhoods and how and what has made them so defined and distinctive now.